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Pinckney Marketing Blog

Ashley Carr

In-House or Outside Marketing Agency: What is Best for Your Business?

Blog originally posted May 9th, 2017 by Alex Butz In-House Marketing or Outside Agency: What Is Best For Your Business? Making decisions for your business can be stressful. It can be particularly stressful to market your business considering all of the options and opinions that are now...

Campbell Stanley

6 Steps to Create Extraordinary Email Marketing Campaigns

Originally written on February 4, 2015. Revised by Campbell Williams on May 7, 2019. How To Create Successful Email Marketing Campaigns Some companies are better than others at sending creative and high performing marketing emails. If you’re just getting started with email marketing, or you need to...

Katie Kromer

How To Create Content For Optimal SEO

It has long been known that a site’s content (keywords, amount of words per page, etc.) can either make or break a site’s rankings on Google. But, have you ever taken the time to understand why content is so important? Or how you can use...

Amber Plattenberger

Using Company Culture to Maximize Performance in 2019

What Is Company Culture and How Is It Maximizing Performance in 2019? Company Culture and Core Values Defined According to Merriam-Webster, culture is defined as “the set of shared attitudes, values, goals, and practices that characterizes an institution or organization”. For companies and their employees to excel...

Morgan Sanderson

The Tell-All Guide To Becoming A Badass At Facebook Advertising

You Might Not Be Advertising On Facebook Correctly–But We Can Help I love advertising on Facebook. The platform yields great results in comparison to spend, is easy to work with, and has intuitive reporting tools. Additionally, the multitude of ad options is not only a breath...

Matt Gorlaski

A Sneak Peek Into The Logo Design Process

We're Giving You An All Access, Deep Dive, Behind The Scenes, Inside Look, Sneak Peek Into The Phases Of A Logo Design Project A logo project design can be one of the most misleading projects a company can go through. You may have looked at some...